the_mask

for centuries, the mask has embodied the power to conceal as much as to reveal. le gramme revisits this tradition along with high jewelry for men, merging the ancestral art of the mask with contemporary lines and noble materials.
in antiquity, the mask symbolized the passage between the human and the beyond. today, in a world dominated by technology, where artificial intelligence is beginning to shape our lives, the mask takes on a new meaning. it becomes a protective barrier between the individual and the machine, between the human and its mechanical reflection.
AI is radically transforming the fashion industry, paving the way for innovation, personalization, and a more sustainable approach. the friction between ancient heritage and the technological future is increasingly present in creation. this is why le gramme offers a reinterpretation of the mask—a mask that conceals as much as it reveals.